All human bodies burn carbohydrates for energy. It’s the natural order of things. The only time this order is disrupted is if the body is starved of carbohydrates for one reason or another.
Should that happen, we have a fantastic backup process in place whereby the body shifts to burning fat for energy instead. This process is called “ketosis.”
And as you can imagine, the notion of burning fat for energy has all kinds of weight loss implications that appeal to all types of people.
Achieving true ketosis though is easier said than done and requires discipline and persistence. Mainly, you need to switch from a carb based diet to one that relies on healthy fats.
Purefit KETO is a supplement that claims to provide you with the fat burning benefits of ketosis without having to make drastic changes to your entire relationship with food.
It sounds great, but as always, you have to be careful to not read too much into marketing headlines.
What is Purefit KETO?
Purefit KETO is a non-GMO exo ketones product formulated to aid you in entering ketosis. It contains natural ingredients including calcium BHB, sodium BHB and magnesium BHB in each 800mg capsule.
Let’s talk about the ingredients later on and focus on what the actual claims are.
The company behind this product claims that it will trigger ketosis almost instantly. The result is supposedly an energy boost and additional fat burning, which is why it has gained so much attention.
Rather than just trust our own test methods, we have spent many days going through online reviews and also engaging with customers from around the world in forums.
As expected, there are some that just didn’t get the results that were promised, but the main underlying issue with those people is that they didn’t make other lifestyle changes along the way.
Does it work like a magic weight loss pill where you can stay on the couch and demolish a bag of chips and eat nothing but fast food? Absolutely not! You still have to change your diet and then use this supplement as a booster.
Let’s look at the ingredients next.
What are the Ingredients?
When we see a lot of hype and million dollar marketing budgets, our alarm bells always go off.
Mostly, the suspicions are confirmed, and many products simply spend more on advertising and ripped models than on actual product research.
But Purefit KETO is a bit different here. Having tested it ourselves, we did get some clear measures that confirm an increase in blood ketone levels.
Keep in mind that this was done while already in full ketosis, but my colleague Jason was able to achieve similar results while on an off-cycle.
So we then engaged with a lot of people in forums and contacted some nutritionists as well to see if we could get a broader opinion that didn’t rely on just our own experience.
It turns out that there are many people that swear by this supplement. And then there are those that didn’t get any results at all. There really seemed to be nothing in between.
The conclusion we made is that those highly negative reviews really were from people who weren’t exercising or dieting and who bought into a false hype that these pills will just shred fat.
We also want to address an issue that has been reported online where some customers were automatically rebilled after their first order. From what we can tell, this was not a problem on the company’s side, as those customers had mistakenly chosen the subscription package available.
Just keep that in mind when you place your order so that you only receive what you’re expecting.
Based on all this research, we do think it’s a legitimate product if you’re willing to put in the extra effort.